SoftwareOne has announced the transition of the Crayon brand to SoftwareOne, marking a key milestone in the integration that created a unified 13,000-employee global organisation operating in more than 70 countries. The phased rebrand, rolling out in Q2 2026, reinforces the company’s commitment to helping customers optimise costs, accelerate growth and navigate increasingly complex IT environments under a single, strengthened identity.
13,000-employee organisation focuses on making technology matter
South Africa – 17 February 2026 – SoftwareOne, a global provider of software and cloud solutions, has announced the transition of the Crayon brand to SoftwareOne.
The change marks an important milestone in the integration of Crayon and SoftwareOne. The combination, which was completed in July, created an organisation with greater scale and deeper capabilities.
SoftwareOne Co-CEOs Melissa Mulholland and Raphael Erb shared the following statement: “This brand transition reflects that we are one global organisation committed to making technology matter for our customers, partners, vendors, and teams. Under the SoftwareOne brand, we strengthen the value we deliver by helping clients optimise costs, accelerate growth, and navigate complex IT environments with confidence.”
The company will now address the market as one organisation under a single brand, rolling it out market by market in phases during Q2 2026.
SoftwareOne operates in more than 70 countries. With deep expertise in software, cloud, data and AI, the company optimises investments, drives innovation, and boosts efficiency. Ends.
ABOUT SOFTWAREONE
SoftwareOne is a global software and cloud solutions provider and distributor. With a presence in over 70 countries and a team of about 13,000 professionals, we combine global scale and local expertise to help partners and customers optimise costs, source and procure, accelerate growth, and navigate complex IT environments with confidence. Leveraging deep capabilities in cloud, software, and data and AI, the company empowers organisations to modernise, innovate, and unlock the full value of their technology investments. Headquartered in Switzerland, SoftwareOne is listed on the SIX Swiss Exchange and Euronext Oslo Børs under the ticker symbol SWON. Visit us at www.softwareone.com
Contact:
Monica van der Spuy | GinjaNinja | +27 71 685 6476 | monica@ginjaninja.co.za
Melanie Coffee | SoftwareOne spokesperson | +47 46 74 8648 | melanie.coffee@softwareone.com
Daniëlle van der Starre | Head of External Media, SoftwareOne | +31 6 42 10 88 77 | danielle.vdstarre@softwareone.com